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Resources

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Spam filters are there to remove junk from your inboxes, so if you want to avoid your emails landing in the dreaded spam folder here's a list of words that it's best to avoid. There are a lot of them and some are much easier to replace than others. 

Over half the prospects you email decide whether they will open the email solely on the subject line. So if you want to ger your emails read, your subject line has to be good.

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One of the great things about email marketing is you can target exactly who you want to receive your email. 

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All the steps you need to take to get your emails delivered, read and replied to.

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They both have the goal of getting you a new client but they do it in different ways.

You didn't think we were going to say do it yourself did you?

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Split testing or A/B testing is should be an intrinsic part of all your email campaigns. Here are 7 ways to split test.

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